Balmain's much anticipated collection as a guest designer for H&M lands on Novermber 5th in 250 stores and online, and I can safely say i've never been so excited for a collection in my entire life. Here's why:
Balmain's Reputation: Balmain is known around the world for the beautiful, striking and opulent creations seen on many famous faces such as Kim Kardashian (who could forget the Paris Dress?), Rosie Huntington-Whitely, and even Jared Leto. The French fashion house has been worn and loved by the worlds best dressed for years, and is now collaborating with a well known high street brand to offer fresh and beautiful clothing to high street shoppers. Can I get A Hell Yeah?!
H&M as a brand: H&M has been a firm go-to brand for me for many years. It's affordable, fashionable, and everything you need in a high street store (and the choice of music to shop to is always great). H&M also have a Eco-commitment: 'H&M Conscious' which helps sustainability within the fashion industry, with the aim of being climate smart, helping to reduce, re-use and recycle, and also helping to improve thousands of lives for cotton farmers. With this and H&M's already excellent reputation, I have a feeling we're in for something really special with BALMAIN X H&M.
That sneaky red carpet reveal: Okay, so Jourdan Dunn, Olivier Rousteing and Kendall Jenner show up together at the Billboard Music Awards in Los Angeles in May. Which is all cool, until you realise that Jourdan and Kendall are WEARING BALMAIN X H&M. I need a minute...
This allowed everyone that was already anticipating the collection to get a not-so-sneek peek at what is to come, and it looks incredible. Not to mention the fact that this is the first time a high street label has announced a designer collaboration on a red carpet! This is all so exciting.
Excuse me while I patiently (not) wait for this collection to drop.
Big Hugs x
